Liveawear

I don't know if anyone has heard of liveawear.org but they are a nonprofit organization founded in 2005 by Paula Rogowsky and Doug Cohen. These two people created this organization to provide awareness to people who are victims of domestic violence or to anyone who knows someone that is a victim of domestic violence. This organization builds partnerships with designers and retail outlets to create clothing that gets their message across in a fashionable way.

I never new about this organization until I came across one of their tank tops when I was shopping one day. It caught my eye because it was a plain white tank top that people usually call a "wife beater" and on the front of the tank top it said "not a wife beater". I thought the message was awesome and I ended up buying it. When you buy any of their clothing the proceeds go toward raising awareness and the prevention of relationship abuse. This organization strongly feels that in today's society people should not be calling an article of clothing a "wife beater" because "wifebeaters are people who physically and emotionally abuse their partners-not tank tops." Each day three women are killed by their intimate partners.

Check out liveawear.org. It's for a great cause.